TECHNOLOGY

Why First-Party Data Matters: Personalization, Privacy, and Growth
Unlocking the full value of first-party data is crucial for businesses aiming to gain a competitive edge in today’s digital market while delivering exceptional value to their customers.
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Baskin-Robbins adds mobile ordering feature to app
Baskin-Robbins has added a new feature to its mobile app to bolster convenience for its customers.

Target setting item limit for self-checkout

Self-checkout terminals at Target will be restricted to customers buying less than a certain number of products.
Pacsun enhances messaging with data-based customer insight

Pacsun is engaging in real-time, data-driven interactions with customers.
Wayfair teams with celebs; to open its first namesake store

Wayfair Inc. is launching a new brand campaign with Hollywood and social media components as it prepares to open its first Wayfair-branded store.
Survey: Retailers should focus on loyalty, brand awareness

The vast majority of retailers believe that their customer experience is at or better than their peers, but new data says otherwise.
Amazon expands scope of 'robotaxi' pilot

Amazon is continuing development of an autonomous ride-hailing platform.
Walmart sells Mac computer – for the first time ever

A major consumer technology device from Apple is now available on Walmart.com.
How to read the signals from Amazon’s Big Spring Sale

Amazon is at it again.
EXCLUSIVE PREVIEW: How DoorDash benefits lower-income consumers

New DoorDash data indicates the on-demand delivery platform helps lower-income users get access to meals.