Salesforce

How generative AI poses issues for many retailers
Generative AI is proving to be both an opportunity and a challenge for retailers.
Amazon integrates ‘Buy with Prime’ into Salesforce
Amazon is extending its “Buy with Prime” service to retailers using Salesforce e-commerce and CRM technology.

Salesforce: Global online holiday sales reach $1.17T

Online holiday shoppers spent more than $1 trillion during the 2023 season.
AI to influence $194 billion in online holiday sales

Artificial intelligence (AI) and buy online, pickup in store (BOPIS) are retail tech trends to watch this holiday season.
Exclusive Q&A: Aaron’s Company transforms omnichannel commerce

The Aaron’s Company Inc. is shifting omnichannel sales and marketing activities to a new enterprise platform.
Growing consumer demand fuels $298 billion in Cyber Week online sales

Increased order volume and strong Black Friday and Cyber Monday performance drove digital sales during Cyber Week, according to Salesforce data.
Black Friday weekend sets e-commerce records

The official online holiday shopping season is off to a very strong start.
Salesforce: Online holiday shoppers wait for Cyber Week

New analysis of e-commerce sales data indicates holiday shopping is gaining momentum, but consumers are still waiting for the best deals.
Exclusive Q&A: Rob Garf, VP and GM of retail, Salesforce

Factors including artificial intelligence (AI), returns, and customer loyalty will serve as competitive differentiators in the 2023 holiday season.
Customers will spend money with retailers who offer these features...

Consumers are reassessing their retail spending, but will shop at retailers that provide the right type of customer experience.

How generative AI poses issues for many retailers