Tanger will rebrand Clarion's Palm Beach Outlets.
An operator of upscale, open-air outlet centers joined forces with a real estate investment manager to rebrand a property in one of South Florida’s most visited shopping destinations.
Tanger Factory Outlet Centers, Inc. has partnered with Clarion Partners at Palm Beach Outlets in West Palm Beach. The 455,000-sq.-ft. location is set to be rebranded as Tanger Outlets Palm Beach. Tanger has assumed marketing, leasing and property management responsibilities effective July 29, 2022.
Located on Interstate 95 and Palm Beach Lakes Boulevard, Tanger Outlets Palm Beach serves millions of residents and more than 8.2 million visitors each year.
"This partnership allows us to further leverage our vibrant platform as we apply our differentiated management strategy to a highly desirable shopping destination, while also providing us with the potential opportunity to acquire equity ownership over time” said Tanger CEO Stephen Yalof. “Our operating model, market influence and commitment to customer experience will bring immediate value to shoppers and the Palm Beach community, accelerating success for existing and new retail partners."
This will be the 38th center in Tanger's portfolio and its second Florida property, including the highly productive Tanger Outlets Daytona Beach to the north. Tanger Outlets Palm Beach will bring Tanger's best-in-class operating platform to one of South Florida's most popular destinations.