GoToFoods unifies enterprise data with POS rollout across banners
The fast-casual restaurant giant formerly known as Focus Brands is standardizing omnichannel operations with a new POS platform.
The parent company of Auntie Anne’s, Carvel, Cinnabon, Jamba, Moe’s Southwest Grill, McAlister’s Deli and Schlotzsky’s, which recently changed its name to GoTo Foods, is rolling out the Qu POS platform for all seven of its brands.
As a result, GoTo Foods seeks to unify enterprise platform capabilities and enhance customer experience across all channels. The Qu POS system combines native solutions that integrate with delivery and catering providers, online ordering, digital menu boards and multiple loyalty and back-of-house technology providers from a single menu database and management portal.
The open, flexible, real-time local redundant cloud-based platform is designed to provide GoTo Foods with complete ownership of its technology enterprise, enabling the company to use both Qu native and third-party solutions, based on what makes the most sense for specific business needs.
GoTo Foods also intends to normalize its enterprise data, which would provide the company with clean, centralized and uniform data that’s easier to interpret and act upon. The company is standardizing its POS and enterprise data operations following a record development year globally in 2023, with more than 1,150 signed franchise agreements and 398 store openings.
"Our strategy remains to provide best-in-class resources to our franchisees and Qu is a unified omni-channel technology platform that all of the brands within the GoTo Foods portfolio can benefit from," said Nandu Gandhi, chief technology and data officer, GoTo Foods.
"Five years ago, Qu set out on a path to create a platform from the ground up to address the needs of large multi-brand restaurant chains exclusively in the QSR and fast casual segments," said Amir Hudda, CEO of Qu. "This unique collaboration with GoTo Foods is a confirmation of that strategy and underscores the value of staying focused and continuing to invest, even through the massively disruptive Covid-19 environment."
Atlanta-based GoTo Foods (formerly known as Focus Brands) is a developer of global multichannel foodservice brands. As of Dec. 31, 2023, GoTo Foods, through its affiliate brands, is the franchisor and operator of more than 6,700 restaurants, cafes, ice cream shops and bakeries in all 50 states and more than 60 countries and territories under the Auntie Anne’s, Carvel, Cinnabon, Jamba, Moe’s Southwest Grill, McAlister’s Deli, and Schlotzsky’s brand names, as well as the Seattle’s Best Coffee brand on certain military bases and in certain international markets.